Varnum Street Strategies Expands Deep Tech Communications Practice
- Jordan Valdés
- Dec 16, 2025
- 2 min read
Strategic growth reflects firm’s leadership at the nexus of innovation, policy, and national competitiveness—with clients across quantum, AI, space, life sciences, and critical infrastructure
Washington, D.C., December 16, 2025 — The stories that shape national competitiveness might be developed in labs, boardrooms, and statehouses—but they often start at Varnum Street Strategies. The Washington, D.C.-based boutique communications firm, known for turning complexity into compelling public narratives, today announced the addition of life sciences and innovation expert Mercedes de Guardiola.
Unlike traditional agencies that are fluent in either policy or technology, Varnum Street Strategies (VSS) specializes in both. Founded by a former Fortune 50 tech executive, journalist, and public policy expert, VSS combines a deep understanding of economic competitiveness, national security, and policymaking with fluency in frontier technologies. From quantum computing to physical AI and next-generation propulsion, VSS has become the partner of choice for organizations at the edge of AI hardware, minerals supply chains, and government innovation. The firm counts Qunnect, Roadrunner Venture Studios, Venus Aerospace, Bifrost AI, and Sabi among its clients.
“Storytelling today demands trust more than it ever has,” said Jordan Valdés, Founder of Varnum Street Strategies. “Our clients are developing the innovations of the future in fields where Washington’s attention is elusive and global competition is intense. The work requires communicators who understand science, systems, and the economic trends shaping adoption—and who can translate that into narratives that resonate far beyond technical circles.”
De Guardiola joins a team of award-winning strategists including Nicole Chalmers, Danielle Capers, and Emily Gonzalez, whose backgrounds span brand design, technology, venture capital, and policy communications. A published author, her experience includes brand consulting for Fortune 100 companies and multimillion-dollar federal innovation initiatives, including advanced space infrastructure and genetic research.
“VSS sits at a rare intersection of innovation and influence,” said Mercedes de Guardiola. “It’s a place that understands how frontier science becomes national strategy, how markets shape investment, and how communications can accelerate that transition by connecting complexity to real-world value.”
Varnum Street Strategies offers brand marketing, strategic communications, thought leadership, social media, and design services to an expanding roster of clients. The firm specializes in converting niche technical topics into mainstream business, policy, and national security discourse in the media and beyond. For more information, visit
For media requests, please contact PR@varnumstreetstrategies.com.
About Varnum Street Strategies
A boutique strategic communications and brand marketing agency, VSS’s expertise lies in breakthrough innovation, deep technology, and public policy. The partner of choice for new, mission-driven organizations, investors, and nonprofits, the firm specializes in translating niche topics into mainstream national attention and discourse. With global storytelling experience across the United States, Europe, Asia, and Africa, VSS helps organizations succeed where technical fluency, credible storytelling, and narrative trust within industry and government audiences are essential. The firm combines the best of San Francisco, New York, and Washington, D.C. in one leading boutique consultancy.
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