Welcome to Varnum Street Strategies
A boutique strategic communications and brand marketing agency, VSS’s expertise lies in breakthrough innovation, deep technology, and public policy. The partner of choice for new, mission-driven organizations, investors, and nonprofits, the firm specializes in translating niche topics into mainstream national attention and discourse. With global storytelling experience across the United States, Europe, Asia, and Africa, VSS helps organizations succeed where technical fluency, credible storytelling, and narrative trust within industry and government audiences are essential. The firm combines the best of San Francisco, New York, and Washington, D.C. in one leading boutique consultancy.
Services
Our services include strategic communications, narrative development, media relations, executive positioning, issues management, coalition building, customer reach, audience engagement, issue advocacy, employee communications, brand marketing, and digital communications. We pride ourselves on our ability to think differently and deliver results for our clients.
Strategic Communication
Brand
Marketing
Advocacy
Public
Affairs
Crisis Management
Flynn Chapman
Policy, Public Affairs & Data Analytics
Chris Carter
Media Relations & External Engagement
Jordan Valdés, Founder
Jordan Valdés is an award-winning strategic communications, brand marketing, and public affairs expert.
Ms. Valdés has advised Fortune 100 companies, corporates, business leaders, governments, trade associations and individuals on their engagements with the media, customers, politicians, investors, and other key stakeholders.
As a political appointee in the Obama Administration, Ms. Valdés represented small businesses during trade negotiations and supported the promotion of the White House goal to double exports. As Vice President of Communications at IBM, Ms. Valdés led a team of communicators towards the relaunch of the company’s $26 billion partner business. Ms. Valdés also spent a decade guiding teams of global public affairs strategists at top agencies. Her work has resulted in top-tier media placements for her clients, meaningful and lasting partnerships, deepened customer and employee relationships, and advocacy footprints that have ultimately improved her client’s brands and reputations.
Ms. Valdés started her career as a journalist, holds a master’s degree from Johns Hopkins University School of Advanced International Studies (SAIS), and is a first-generation Cuban American. She has been named a 40 Under 40 Latinos in American politics. Ms. Valdés is fluent in Spanish and French.
Contact Us
If you're considering engaging our firm, we encourage you to reach out. Please use the information below and form on the right. One of us will be sure to reply within 48 business hours.
